Las Redes Profesionales

16-05-2013 |
10661 Comments |

Los perfiles que se crean y potencian en las redes profesionales, transmiten las informaciones que proyectan a un profesional

 

En el contexto de las redes sociales la definición se fundamenta en estructuras compuestas por personas que se relacionan entre sí, las sociedades desde sus orígenes manifiestan que los seres humanos nos hemos relacionado y agrupado a través del tiempo.

 

Con las nuevas tecnologías y sistemas 2.0 se refuerzan estas estructuras sociales y a través de las herramientas 2.0 revolucionan las relaciones interpersonales sin límites de cantidad, tiempo y/o espacio. No sólo las redes sociales se desarrollan en el ámbito personal, por el contrario, le da cabida a una evolución en el ámbito profesional.

 

Las redes profesionales ya forman parte de la vida cotidiana de las personas que de una u otra forma necesitan potenciar relaciones o participar en grupos a fines a su profesión. Las redes profesionales aumentan día a día, una de las más utilizadas por los profesionales a nivel mundial en Linkedin, que hoy cuenta con más de 225 millones de profesionales miembros.

 

¿En qué consisten las redes sociales profesionales?

 

Las redes profesionales son herramientas que ofrecen en un mismo espacio online y de fácil acceso, aplicaciones que facilitan las relaciones, interpretaciones y la comunicación entre sus usuarios, siendo el objetivo principal desarrollar el crecimiento dentro de sectores profesionales específicos de cada usuario y crear vínculos estratégicos que le potencien en el mercado laboral.

 

Los perfiles que se crean y potencian en las redes profesionales transmiten los datos e informaciones que en líneas generales proyecta un profesional a través de una nueva idea de currículum social.

 

Las redes profesionales facilitan la integración y colaboración entre profesionales permitiendo la adaptación y desarrollo de un profesional 2.0.

 

¿Objetivos de las redes profesionales?

 

Aunque el objetivo principal de las redes profesionales es desarrollar el crecimiento dentro de sectores estratégicos para un profesional, también persigue potenciar la creación de vínculos estratégicos, multiplicación de contactos, desarrollar bases para buscar y encontrar empleo, adaptar el perfil profesional al mundo 2.0, desarrollo de credibilidad y participación, en fin existen innumerables objetivos de acuerdo a la estrategia que cada profesional desarrolla dentro de la red.

 

Ventajas de las redes profesionales

 

La ventajas que pueden devenir de las redes profesionales van ligadas directamente con los objetivos que persigue el profesional dentro de ella, sin embargo, podemos nombrar una serie de ventajas que en líneas generales se presentan continuamente en cada caso.

 

  • Vínculos con compañeros, compañeras, partners, etc
  • Presencia del currículum actualizado para oportunidades laborales
  • Notoriedad en sectores estratégicos
  • Participación activa en debates de inetrés Información constante y actualizada
  • Conocimiento de estrategias de la competencia
  • Encontrar potenciales clientes, proveedores...
  • Establecer acuerdos de colaboración
  • Encontrar nuevos nichos de negocio
  • Desechar barreras de espacio y tiempo
  • En fín...

 

Posted by Aymara Duran Marcano (@AymaraDuran) Social Media Strategy & Marketing 2.0

 

Foto: http://www.flickr.com/photos/esthervargasc/7975360291/

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