Community Manager e o Recrutamento 2.0

02-05-2013 |
683 Comentários |

Como muitos sabem, o cotidiano de grande parte da população do planeta vive 24 horas por dia entre o mundo online e o offline. Pois bem; eu, você, nós estamos numa situação onde essas duas realidades se misturam o tempo todo.


Passamos o dia passeando por essas duas realidades. A web se tornou parte do nosso corpo e da nossa rotina.
Com isso, as empresas ganham um novo desafio: como se comunicar com este novo tipo de usuário?


Existem muitas formas, uma delas é por meio das mídias sociais. Com elas uma instituição pode saber muito: o que estão falando da sua marca, o que o público alvo achou do lançamento do novo produto, como foi a recepção da nova propaganda veiculada. Dá até pra saber quando, como e onde a empresa foi criticada.


E com esse ‘oceano’ de informações o Community Manager (CM) se apresenta como uma boa – ótima – estratégia de comunicação.

 

  • O que é


O CM é o profissional responsável por desenvolver novas formas – estratégias – para alcançar os stakeholders ‘vituais’, por sustentar estas estratégias e desenvolver o relacionamento da organização com todos os seus públicos. Em outras palavras, ele é o representante da organização nas redes sociais.

 

  • O que faz


Este profissional tem a capacidade de desenhar a imagem da empresa na internet, planejando as ações, monitorando e analisando estes meios de comunicação. O CM surge para traçar uma comunicação estratégica com os públicos da web 2.0.

 

  • CM e o Recrutamento 2.0


Com a internet e com a massificação das redes sociais, é cada vez mais importante o uso das redes sociais para encontrar candidatos passivos e ativos. A web 2.0 se transformou em uma fonte rica de informações e de candidatos. Mas para recrutar com êxito, é preciso que a empresa tenha visibilidade e espaço no meio virtual.


Na hora de recrutar, o apoio do CM é fundamental, pois ele possui o mapeamento das mídias sociais de forma estratégica para encontrar candidatos passivos e ativos e qual deve ser a melhor estratégia para a publicação de determinada vaga.


Com o recrutamento 2.0 as empresas estabelecem uma relação muito mais direta com seus candidatos através das ferramentas interativas que a internet oferece, alcançando de forma eficaz o talento apto para a vaga ofertada.


E então, como estão suas redes sociais?

Posted by Carolina Correia (@RPerinha) Market Development Assistant
Fonte:
http://socialfresh.com/community-manager-report-2012/http://www.webdialogos.com/2012/midias-sociais/voce-sabe-o-que-faz-um-community-manager/,
Fonte da imagem: http://www.ibccoaching.com.br/blog/artigos/redes-sociais-e-as-relacoes-de-trabalho/

Se você gostou deste post, assine nossas atualizações (é grátis)

Leave a Reply

Comentários

p艂aszcz zamszowy camel mango xsr贸偶owe zamszowe sanda艂y na szpilce luissekolczyki dziewcz臋ce z emaliowanym motylkiemobr膮czka motocyklowa sygnet pier艣cie艅 otwieracz 24
sprzedam damski rower stanley park kross. og艂oszenia sport

play doh dexy co kids internet prodavnicalindam sigurnosna ogradica za krevetactrgovina junior. dje膷ja kolica camarelomodne cipele 2019 za 啪ene fotografije
elektri膷ni alati bratkovi膰

mu拧ke 膷izme kaubojke ru膷ni radajvar doma膰i sa patlid啪anom 300g konzumveliki pli拧ani medo 80 cmruksak nike air max literatura 拧kolske torbe
alternative vjen膷anice

new colorways for the sk8 hi mte are up on. sk8trampki converse czarne bia艂e m臋skiecyber monday price drop sold out everywhere monovan heusen mens wool baseball cap
mens duluthflex ballroom slim fit khaki pants

kravata model 9 barbosahaljina perita crna haljinemajica ktm factory character veli膷ina lrider sportske natika膷e plave sandale i natika膷e rimini slide office shoes online trgovina obu膰e
elegancka szara sukienka z d艂ugim r臋kawem

mala crna 2 rollingstone ko啪ne jakne muske i zenskenajlep拧e haljine iz jesenjih kolekcija grazia srbijafred perry kozne tenisice novejakna s kapulja膷om classico jako sportska internet trgovina
set alat bor cordless ganda 36v dengan lampu led

swetry damskie m臋skie ralph lauren boss tommy hilfigers艂uchawki na bluetooth jblsanda艂y caterpillar gilesray ban okulary przeciws艂oneczne erika 4171 865 13
str贸j k膮pielowy na kd kostium k膮pielowy sznurowany z ty艂u

tr猫s joli diesel white gold baskets basses chaussures femmele programme nike air max 270 id est en ligne wavenike spiridon air zoomnike air max 87 homme counter genuine
puma shoes united kingdom converse

stolni satovi budilicedeichmann katalog jer me jednostavno odu拧evljavajunikada je ovakvu niste videli seksi izdanje sultanijebebe kolica za lutke kyra kolica za knorr 61879
cipele jenny fairy 2 camel

julimex 214 naturalna koszulka wyszczuplaj膮cacamill 345 z艂ota r.42 b艂yszcz膮ca suknia wieczorowanajta艅szy puma carson runner mesh buty do biegania damskielubin papilio suknie 艣lubne i wieczorowe papilio
botki wojas 9573 63 j.br膮z

pro direct soccer us cleat deals cheap soccer shoes cleatslife is good mens t shirt hockey player size medipuma evopower vigor 4 fg mens soccer cleats 12macgregor size 5 black and white classic soccer ball
dewalt 110v 305mm 12 compound mitre saw saw only

gucci new loose tiger head embroidery short sleeved t shirtgucci gg supreme slip on black sneakersgucci mens pursuit treck embossed leather slide sandalsgucci gg marmont interlocking g drop earrings
converse mens chuck taylor slim oxford shoes dealmoon

carlos by carlos santana d谩msk谩 sand谩ly camilla wedge sandaljeans co. d谩msk茅 sport 3 4 kalhoty l aukronovinka zna膷ky nike obuv air max thea w b铆l谩 膷ern谩 botymikiny pro d臎ti dedoles
d谩msk谩 mikina slazenger s rol谩kem 膷ern谩 xxl

fendi samsung galaxy j2 prime casebeige marble 3d painted leather wallet case for lg stylus 3 stylo3 k10 pro ls777pvc waterproof phone case underwater phone bag pouch dry testkapten and son campus rose gold leather mens watch
cazal cazal eyetrotter vintage legendary exclusive cazal

[url=http://mewkid.net/where-is-xena/]Amoxicillin 500mg Capsules[/url] Amoxicillin Online sim.qaye.sntalent.com.gkf.kf http://mewkid.net/where-is-xena/

[url=http://mewkid.net/where-is-xena/]Amoxicillin 500mg Capsules[/url] Amoxicillin Online sim.qaye.sntalent.com.gkf.kf http://mewkid.net/where-is-xena/

[url=http://mewkid.net/where-is-xena/]Amoxicillin 500 Mg[/url] Amoxicillin On Line cvx.njvy.sntalent.com.cvs.er http://mewkid.net/where-is-xena/

[url=http://mewkid.net/where-is-xena/]Amoxicillin 500 Mg[/url] Amoxicillin On Line cvx.njvy.sntalent.com.cvs.er http://mewkid.net/where-is-xena/

ellesse contest witte sneakers gratis verzend en retourzilveren edelsteen oorbellen met ovale en druppelvormige rozenkwartsraichle bergschoenen schoenenfietsenwinkel leidsche rijn
estrela 08x09 mm ref 28x9 003502 gedore genio ferramentas

veters strikken van nette schoenen na deze tips zitten zekoningin m谩xima aanwezig bij bijeenkomst van nlgroeit inoorbel zilver handgemaakt handgeslepen granaat steenrode floris van bommel sneakers 85261 omoda
quando o c茅rebro do beb锚 se forma primeiros 1000 dias

bolsa p c芒mera fotogr谩fica profissional nikon canon sonyt锚nis nike md runner 2 19 feminino rosa clarodeu a louca no magazine luiza cupons de r 1 mil s茫o disparadoskit jogo de soquetes estriados robust 1 2 pol. 22 pe莽as jogo de ferramentas fortgpro fg8904 6 pe莽as robust
cabo para carregador e dados iphone 6 7 plus 2m 2 und

tenisice adidas Streetball hr
tenisice Maharishi hr

uniszex nyersb艖r sneakers cip艖 puman艖i 艖szi t茅li midi szoknya vir谩gos nyomott mint谩val gyapj煤 hat谩s煤ov谩lis onix 茅s j谩spis kark枚t艖nike teremcip艖 36.5 gyerek kamasz teremcip艖k 谩rak
k酶b nu hope ivy kjoler pencil with ruffle and crochet

[url=http://mewkid.net/where-is-xena/]Amoxicillin Online[/url] Dosage For Amoxicillin 500mg qub.uiug.sntalent.es.quo.tf http://mewkid.net/where-is-xena/

[url=http://mewkid.net/where-is-xena/]Amoxicillin Online[/url] Dosage For Amoxicillin 500mg qub.uiug.sntalent.es.quo.tf http://mewkid.net/where-is-xena/

[url=http://mewkid.net/where-is-xena/]Amoxicillin 500mg Capsules[/url] Amoxicillin 500 Mg rbs.aceh.sntalent.es.mdp.vu http://mewkid.net/where-is-xena/

[url=http://mewkid.net/where-is-xena/]Amoxicillin 500mg Capsules[/url] Amoxicillin 500 Mg rbs.aceh.sntalent.es.mdp.vu http://mewkid.net/where-is-xena/

[url=http://mewkid.net/where-is-xena/]Amoxicillin Online[/url] Buy Amoxicillin Online clx.ruax.sntalent.es.wll.ln http://mewkid.net/where-is-xena/

[url=http://mewkid.net/where-is-xena/]Amoxicillin Online[/url] Buy Amoxicillin Online clx.ruax.sntalent.es.wll.ln http://mewkid.net/where-is-xena/

[url=http://mewkid.net/where-is-xena/]Amoxicillin 500 Mg[/url] Buy Amoxicillin txt.dthy.sntalent.es.ztg.gn http://mewkid.net/where-is-xena/

[url=http://mewkid.net/where-is-xena/]Amoxicillin 500 Mg[/url] Buy Amoxicillin txt.dthy.sntalent.es.ztg.gn http://mewkid.net/where-is-xena/

gucci large ceinture en cuir avec boucle double gset of 2 gucci flora glamorous magnolia for women 100ml eachmens size 9 gucci loafers in classic brown in e1 hamlets forgucci boys polo shirts cotton 100 color deep blue gucci
gucci pattern for iphone 8 http://www.cancionmp3freexx.com/bushkill/gucci-pattern-for-iphone-8

hommes gucci t shirts luxury tops helly snakedolce gabbana sunglasses free delivery shade stationwholesale designer rubber slide sandal floral brocade men slipper gear bottoms flip flops striped beach causal slipper no boxamazon gucci belt tia juanas hobbs nm
new black pink sport band for apple watch boutique http://www.bingmp4.com/tippecanoe/new-black-pink-sport-band-for-apple-watch-boutique

gal茅ria k茅zzel k茅sz眉lt egyedi arany 茅s ez眉st 茅kszereknike mercurial vortex ii gyerek terem cip艖ledi anatomic val贸di b艖r k茅nyelmi n艖i 茅s f茅rfi papucskollekci贸k nike n艖i cip艖k 眉zletb艖l 180 term茅k
esk眉v艖 fot贸z谩s columbus haj贸 budapest kiefer rich谩rd http://www.greenmonday-deals.com/ethete/esk%c3%bcv%c5%91-fot%c3%b3z%c3%a1s-columbus-haj%c3%b3-budapest-kiefer-rich%c3%a1rd

銉併儯銈ゃ儕銉夈儸銈?銉兂銈?銈汇偗銈枫兗 銉欍儹銈?鍒虹箥 銉併儯銈ゃ儕鏈?銉兂銉斻兗銈?绲愬寮?銉夈儸銈?銈偑銈躲偆 4l 榛?/a>fame partners yoked maxi skirt brown fame partners skirts from lyst peopleloja virtual de saiasrimmel automatick谩 vodeodoln谩 ceruzka na o膷i 0 28 g
nike air max 34 es cip艖 edz艖cip艖 sportcip艖 21 5 cm http://www.pnnnews18.com/resort/nike-air-max-34-es-cip%c5%91-edz%c5%91cip%c5%91-sportcip%c5%91-21-5-cm

tenisice ACRONYM x Nike Air Presto Mid hr
tenisice Nike Air VaporMax Utility hr http://www.ammansport.com/2019-11-07/tenisice-Nike-Air-VaporMax-Utility-hr

chanel red quilted leather small shopping bags37 new style canvas shoes for menwomens evelyne bag herm猫s evelyne bag pm orange clemence leather orange van der messebarrel satchel handbag top handle shoulder bag zip purse small
korjo travel adaptor au to india http://www.hampsthwaiteactiongroup.com/dutchmills/korjo-travel-adaptor-au-to-india

gap red large saddle crossbody vegan leather purse handbagmens nike free rn 5. 0 2019 white pink black aq1289 100 shoes aq1289 100fabric handmade pursespuma ignite limitless sr sneakers grey 04
褕泻芯谢褜薪邪褟 褞斜泻邪 褉懈芯 蟹械谢褢薪褘泄 泻褍锌懈褌褜 锌芯 褑械薪械 1799 褉褍斜 http://www.znaki-zodiaka-lunnyj-kalendar.ru/munroefalls/%d1%88%d0%ba%d0%be%d0%bb%d1%8c%d0%bd%d0%b0%d1%8f-%d1%8e%d0%b1%d0%ba%d0%b0-%d1%80%d0%b8%d0%be-%d0%b7%d0%b5%d0%bb%d1%91%d0%bd%d1%8b%d0%b9-%d0%ba%d1%83%d0%bf%d0%b8%d1%82%d1%8c-%d0%bf%d0%be-%d1%86%d0%b5%d0%bd%d0%b5-1799-%d1%80%d1%83%d0%b1

puma 365 evoknit netfit ct teremcip艖k 004 m茅ret 44 eucip艖 light purple conversedigit谩lis 谩tfoly贸s v铆zmeleg铆t艖s csaptelepctk t谩rskeres艖 sz茅kesfeh茅rv谩r 2018 magyarorsz谩g t谩rskeres艖
f盲rgade linser m枚nstrade linser http://www.havilahnigeria.com/cartwright/f%c3%a4rgade-linser-m%c3%b6nstrade-linser

nike store concept products mobile by dawid onrealme x india launch date time price featuresuni brew in mug with infuser lid 16oz. 580mens wallets buy wallets for men online at best price myntra
sweat shirt femme superman flirt http://www.eatsleepboxingrepeat.com/centerport/sweat-shirt-femme-superman-flirt

dywany 艂uszcz贸w inverness padl贸sz艖nyeg k茅k 500 300 cmdji phantom 2 zenmuse h3 2d fpv set v谩s谩rl谩s akci贸a es europa index f贸rumnew balance gr997hah n艖i sneakers cip艖 popielaty 16 769
bisgaard gummist枚vlar leopard http://www.myspellsmedia.com/cudjoe/bisgaard-gummist%c3%b6vlar-leopard

煤j trend ez眉st arany allee shopping mall煤j lormar olasz fekete szat茅n vir谩gmint谩s merev铆t艖s melltart贸 1 esarmani exchange sportcip艖 z枚ld s谩rgafeh茅rarany eljegyz茅si gy疟r疟 a v谩rva v谩rt napra p茅cs cantat
fj盲llr盲ven abisko trekking tights i bor氓s http://www.havilahnigeria.com/trumann/fj%c3%a4llr%c3%a4ven-abisko-trekking-tights-i-bor%c3%a5s

tenisice Karhu hr
tenisice adidas Yung 1 hr http://www.ammansport.com/2019-11-07/tenisice-adidas-Yung-1-hr

suit for 3 year oldsuperfly soccer shoesnike huarache blue greenbest replica sneaker sites
nike mercurial superfly cristiano ronaldo http://www.albyoutube.com/vinland/nike-mercurial-superfly-cristiano-ronaldo

all star fleece po womens sweatshirt in black686 womens athena insulated snowboard jacketlyst giamba sweatshirt in graycerium lt hoody mens arcteryx
mens under armour all black shoes on poshmark http://www.haberdizayn.com/winona/mens-under-armour-all-black-shoes-on-poshmark

under armour clip wallet leatherlong shot sneakerunder armour under armour womens ua streaker 1 2 zipretail mens under armour ua stephen curry two low
cleveland cavaliers basketball cavaliers news http://www.kooroshmirzaei.com/ingalls/cleveland-cavaliers-basketball-cavaliers-news

賳丕賳賷乇 賲 賳賵毓丞 亘胤亘毓丕 賲禺 賱賮丞 . 氐賷賮賷丞 賳賵乇丞 卮丕胤卅 丕賱 賳丕賳賷乇丕爻賴賱 胤乇賯 胤亘賷賯 丕賱賲賱丕亘爻 賱賱爻賮乇 賲賳 丿賶 賮 賰丕丕爻毓丕乇 賵賲賵丕氐賮丕 丕賱賴賵丕 賮 丕賱匕賰賷丞 睾胤賷丞 賰丕賲賱丞 賲丨丿孬 亘丕爻 賲乇丕乇awei 賱丕爻賱賰賷丞 賱賱乇賷丕囟丞 亘賱賵 賵孬 4.0 爻 賷乇賷賵 丿丕禺賱 丕賱丕匕賳 賲毓 賲賷賰乇賮賵賳
pretty ballerinas m. sn酶re og sten sort ruskind http://www.wownews247.com/lemmon/pretty-ballerinas-m.-sn%c3%b8re-og-sten-sort-ruskind

ersatz brillengl盲ser oakley dsstrawberry cream damen kette mit gravur sterling silberdamen jeans rucksack tasche strasssteine glitzer denimherren jogginghose mit rei脽verschluss an bein und taschen 2
丕賱亘賵丕亘丞 賳賷賵夭 賲丨賲賵丿 亘丨亘 兀爻賲毓 賮乇賷丿 丕賱兀胤乇卮.. 賵賳賮爻賷 兀毓夭賮 http://www.barbucrypto.com/axton/%d8%a7%d9%84%d8%a8%d9%88%d8%a7%d8%a8%d8%a9-%d9%86%d9%8a%d9%88%d8%b2-%d9%85%d8%ad%d9%85%d9%88%d8%af-%d8%a8%d8%ad%d8%a8-%d8%a3%d8%b3%d9%85%d8%b9-%d9%81%d8%b1%d9%8a%d8%af-%d8%a7%d9%84%d8%a3%d8%b7%d8%b1%d8%b4..-%d9%88%d9%86%d9%81%d8%b3%d9%8a-%d8%a3%d8%b9%d8%b2%d9%81

sandalishop sandali alla schiava sandalo gloria marrone daasos design petite body rosso allacciato al collo rossociabatte x il marewild pony mareen rosa elegante nuovo stile svasati vestiti
giuseppe zanotti black studded laceup ankle boots http://www.qianhangbaiye.net/ponderay/giuseppe-zanotti-black-studded-laceup-ankle-boots

sneakers converse one star platform ox 559902c barely grape rush coral whiteconverse idealne podr贸by forummens converse chuck taylor all star basketball shoes whitezapatillas deportivas de mujer negro converse de piel
katy perry rock of ages set visit katy perry http://www.wanaagside.com/hoytville/katy-perry-rock-of-ages-set-visit-katy-perry